Digital Marketing Coaching
Work with Sylvain VIDAL, a digital marketing expert since 2008, during coaching sessions tailored to your pace. Flexible hourly packages to build your skills in SEO, GEO, SEA, tracking, marketing automation, and AI applied to marketing.
What is digital marketing coaching?
Rather than a traditional training program with a fixed format, digital marketing coaching gives you ongoing access to an expert. You purchase a package of hours that you can allocate as needed: a one-time session to tackle a specific issue, 2 hours a month to track your projects, 1 hour each week to make steady progress… The pace adapts to you, not the other way around.
In practical terms, these sessions are an opportunity to discuss all your marketing-related topics with Sylvain VIDAL: his tools, his methods, and his insights—all discussed openly and directly applied to your business.
Coaching Objectives
- Do it yourself instead of delegating blindly
- Build your skills in the areas that matter most to your business
- Maintain a practical, hands-on approach rooted in the reality of your business
- Get an expert's outside perspective on your decisions
- Move forward at your own pace without pressure from an agency
- Ensure Your Choices of Tools and Strategies Are Sound
What You Gain from Coaching
- A sparring partner to challenge your ideas and act as a referee
- Straightforward answers, without jargon or empty rhetoric
- Sustainable skill development for your teams
- Sessions that are fun, educational, and personalized
- Complete flexibility regarding the schedule and topics covered
- The option to use Qualiopi-certified care
Output Level
By the end of the hour package, you (or your teams) will be able to handle your digital marketing initiatives independently, using proven methods tailored to your company's specific context.
All your digital marketing topics—no holds barred
You choose the topics you want to explore. Sylvain shares his tools, methods, and insights.
SEO
Strategy, technical aspects, content, backlink building, and ranking tracking. We tailor our approach to your website and your market.
GEO (AI)
Visibility in ChatGPT, Perplexity, and Google AI Overviews. How to Position Yourself in AI Responses.
SEA / Google Ads
Account structure, keywords, audiences, bids, ad creatives. Optimize the ROI of your paid campaigns.
Tracking
GA4, Google Tag Manager, conversions, attribution, GDPR, server-side. To ensure reliable data.
Marketing Automation
Scenarios, scoring, email campaigns, lead nurturing, CRM integrations. Streamline your customer relationships.
AI in Marketing
Integrating AI into Your Workflows: Content, Search, Analysis, Automation. Tools, Prompts, and Best Practices.
Choose the pace that's right for you
We'll work with you to put together your hour package. Here are a few common options—other combinations are also possible.
- Regular monitoring of your marketing projects
- Review, Trade-offs, and Next Steps
- An open discussion on any topic
- Sylvain is available between sessions
- Designed for executives and marketing managers
- Qualiopi certification may be available
- A Steady Pace for Skill Development
- Ideal for building in-house expertise
- Close Monitoring of Your Actions
- A Practical Approach to YOUR Cases
- Ideal for marketing teams that are scaling up
- Qualiopi certification may be available
- Number of hours determined in consultation with you
- Flexible schedule based on your projects
- You can mix short and long sessions
- Ideal for specific or seasonal needs
- Topics Chosen as We Go
- Qualiopi certification may be available
The Benefits of the Coaching Format
Do It Yourself
Coaching means you're the one rolling up your sleeves and getting your hands dirty—with guidance. You stay in control of your tools, your website, and your campaigns—and you gain more independence with every session.
Develop Skills
In each session, you (or your teams) make progress on specific topics. The knowledge stays within your company, and you no longer have to rely on an agency to understand what’s going on.
Handy Tips
No theory detached from reality. Each topic is addressed in the context of your company, using your data, your constraints, and your goals. You’ll leave with something you can put into action right away.
In good spirits
Digital marketing is exciting—and it should stay that way. Sylvain is known for his teaching style and sense of humor: we take our work seriously, without taking ourselves too seriously.
Coaching Details
Qualiopi Certified
OPCO coverage may be available
Frequently Asked Questions
How long does the coaching last?
What is the cost, and how can I pay for coaching?
Is coaching available remotely?
What are the prerequisites?
Is coaching recognized or certified?
I have a disability. Can I receive assistance?
What is the satisfaction rating?
Sylvain VIDAL
A digital marketing expert since 2008 and a trainer since 2011. Former Deputy Director of SEO.fr for 15 years, he founded GreenRed to share his hands-on expertise in SEO, SEA, analytics, and AI applied to marketing.
Learn more about your coach →Further Reading
They have taken our training courses
"Sylvain is helping me with the SEO optimization of my website. He’s a great teacher and really knows his stuff. It’s always a pleasure to talk with him. I highly recommend him +++"
"An excellent training experience. The instructor was a skilled educator, approachable, and attentive. The content was relevant, well-organized, and full of practical advice."
"Sylvain is an excellent trainer—very responsive and knowledgeable. We recommend him without hesitation!"
Ready to try coaching?
Talk directly with Sylvain to determine the number of hours, the schedule, and the Qualiopi-compliant support that best suit your business.